At the Cars of 30A event in the iconic Alys Beach on 3 and 4 oktober 2025, the spotlight is on the most exclusive and extraordinary vehicles. This year, one standout is Alys, our fully custom bespoke Land Rover Defender.
Alys: A One-of-a-Kind Custom Land Rover Defender
At The Landrovers every client chooses their own name. So bespoke Defender Alys isn’t just any Defender. Named after Alys Beach, the stunning setting of the event and home to Alys, this custom project combines luxury, performance, and innovation. Customers find us for our renowned fully bespoke Land Rover Defenders, and this build showcases our expertise at its finest.
Premium custom features designed and made in Amsterdam
Every detail of this custom Land Rover Defender has been designed, developed and build by hand in-house:
- Custom build Defender 110 in Flux Silver Satin finish, powered by a Corvette LS3 drivetrain, 6-gear automatic with 450 hp for exceptional performance.
- Fully custom seats and upholstery for unmatched comfort and style
- Custom roll cage blending safety and design seamlessly
- High-definition LED bar
- Puma style rear seats
- Custom designed and built foldable rear benches with additional space for seating
- Teak wood flooring in the back for a warm, luxurious touch
- Aluminium finish interior with black anodised handles
- Classic teak wood stearing wheel
Part of a Growing Legacy
Defender Alys was build number 165, and that number keeps growing. Each build represents the personal wishes of the client and is built by our craftsman. A perfect mix of passion, creativity and bespoke artistery. People also went crazy on our latest creations like Main Beach the most refined Defender we have ever build and Strawberry, our Defender that almost broke the internet.
Meet The Landrovers at Cars of 30A
Visitors to Cars of 30A can see Alys up close and hear the story behind this incredible vehicle. Bart van Dongen from The Landrovers in Amsterdam will be on hand to share insights into the vision, the custom built process, and what makes a Custom Land Rover Defender truly extraordinary.
Ready to built your own dream Defender?
